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Marketing Project Manager - IoT

Company: Markent Personnel
Location: Tallahassee
Posted on: November 10, 2019

Job Description:

Looking for a Marketing Project Manager for our client's IoT products and solutions. This highly motivated individual will manage and coordinate a full spectrum of marketing functions including: print and digital advertising, corporate communications, content creation, social media, campaigns and promotions, marketing research, trade events, and more.Responsibilities:Effectively manage the development, design, approval, production and distribution of IoT product related marketing materials in partnership with product managers and solutions expertsDevelop detailed campaign project plans, including campaign goals, messaging, call-to-actions, marketing distribution channels, follow-up activities, and success metricsPartner closely with product management and sales on GTM strategies, content creation, internal communications, and the launch of new development, releases, and updatesWork with marketing vendors to establish quotes, production schedules and delivery of materialsManage and monitor timely website updates, ensuring quality and effective messaging, optimizing SEO, and increasing demand generationAssist with event coordination and the development of IoT related marketing and promotional materials for tradeshows and other sales and marketing eventsProcess and track assigned project invoices, ensuring proper coding to appropriate accounts and adherence to project budgetCreate IoT related lead generation/sales funnel activities through the company customer relationship management and marketing automation programsProvide support to other strategic marketing initiatives and assistance to the Director of Marketing and other team members as neededRequirements:Bachelors degree in Marketing, Business, or a related field4+ years of direct IoT marketing and communications experience with customers in manufacturing, utilities, healthcare, industrial/commercial, oil and gas, etc..Thorough understanding of Microsoft Word, Excel, and PowerpointExperience with social media platforms in a marketing capacity (FaceBook, LinkedIn, Twitter, YouTube, etc..)Knowledgeable with CRM and marketing automation programs preferred (Salesforce or Pardot)Excellent writing, proofreading, and copying writing skillsStrong verbal communication skills, public speaking experience is preferredMust be able to manage multiple projects simultaneouslyTravel around 30% is required

Keywords: Markent Personnel, Tallahassee , Marketing Project Manager - IoT, Advertising , Tallahassee, Florida

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